# Salesforce, Inc. (CRM) vs ServiceNow, Inc. (NOW) · total-return overlay

LOPJLB holding-return compare (5Y). Dividends and splits. Each path starts at 0% from the first adjusted close in the window.

- Interactive: https://www.lopjlb.com/vs/CRM/NOW
- API: `GET /bff/api/bigfive/compare-series?symbols=CRM%2CNOW&range=5y`

## Window

| Symbol | Window % | Worst drawdown | YTD |
|---|---:|---:|---:|
| CRM | -0.53% | -58.66% | +2.75% |
| NOW | +6.84% | -64.54% | -4.20% |

## Periods (calendar lookback)

| Symbol | 1Y | 2Y | 3Y | 5Y |
|---|---:|---:|---:|---:|
| CRM | +7.15% | +6.20% | +20.63% | -0.53% |
| NOW | -21.40% | -15.40% | +18.28% | +6.84% |

## Annual

| Year | CRM | NOW |
|---|---:|---:|
| YTD | +2.75% | -4.20% |
| 2025 | -19.36% | -27.35% |
| 2024 | +31.27% | +54.20% |
| 2023 | +95.24% | +83.27% |
| 2022 | -48.10% | -38.39% |
| 2021 | -4.18% | -1.82% |

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Research context only. Not personalized investment advice.